Geo information as the basis for decisions
AdWyse takes into account which region a request comes from and routes it to the corresponding regional agencies - instead of sending every request to the same global demand source by default.
Solutions · Regional Marketing
More relevant advertising through regionally matched demand - with a fallback to cross-regional agencies.
A global stream reaches viewers across very different regions - and therefore different ad markets. StreamWyse uses geo signals to offer every ad opportunity first to the agency most relevant for that region.
AdWyse takes into account which region a request comes from and routes it to the corresponding regional agencies - instead of sending every request to the same global demand source by default.
You define together with us which agency is responsible for which region - including prioritization if multiple regional agencies qualify.
If no regional agency returns a suitable response, a cross-regional agency automatically steps in - keeping the ad break filled even outside your core regions.
Adding languages, regions and agency connections is by design. That is how StreamWyse works.
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